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We are Universal Technosoft offer a gamut of custom marketing research services with a wide range of qualitative, quantitative, and integrated consumer insights solutions. We deliver quality and valuable insights, using proven methodologies & innovative techniques. We don’t just execute but provide a consultative approach towards market research, ensuring clients receive actionable insights and recommendations. We conduct both domestic & international research. We work on studies among consumer, B2B, and employee audiences and even reach C-suite executives.

Our expertise comprises total customer experience research, tracking studies, customer satisfaction, attitude and usage studies (A&U), positioning research, concept testing, product testing, copy testing, market sizing, and price elasticity. We hold experience across methodologies namely, online surveys, telephone surveys, mail surveys, intercept surveys, focus groups, in-depth interviews (phone or in-person), street intercepts, ethnographies, and online bulletin boards.